NORTH ANDOVER, MA - 7/21/2010 - L-com, Inc., a leading global manufacturer in the Interconnect Industry, today announced that it has hired Chris Long as Senior Vice President of Marketing and E-Commerce.
Mr. Long will be responsible for all aspects of the company’s E-commerce sales channel as well as its Direct Marketing functions.
"E-commerce, Digital Marketing and traditional Direct Marketing are all critical components of our growth strategy,” said Ed Caselden, CEO of L-com, “and although we’ve grown rapidly, we’ve only scratched the surface of our total market potential. Chris is a proven leader who has the right set of skills and experience to lead E-Commerce and Marketing for us. With him on board, we’ll out-pace market growth and achieve our strategic goals."
"L-com is a marketer’s dream,” said Mr. Long. "It’s a great organization with great products and, even though the company has already been extremely successful, there’s still huge upside potential. I’m looking forward to leveraging those strengths and to driving even greater performance in the future."
Prior to joining L-com, Mr. Long was a founder and Chief Marketing Officer/ General Manager at Litle & Co., where he drove the company’s sales to over $100 million annually and helped the company attain the #1 ranking in INC Magazine’s 2006 list of the fastest-growing companies in the US. Before that, he was VP of Marketing at OrderTrust and Director of E-commerce at Staples Inc.
Mr. Long holds a bachelor’s degree from Harvard University and an MBA from Harvard Business School.
For more information about this release, please contact:
Dave Fallon, Internet Marketing Strategist
978-682-6936 x1450, newsletters@L-com.com
L-com, a global leader in the manufacture of wired and wireless connectivity products, offers a wide range of solutions and unmatched customer service for the electronics and data communications industries. The company’s product portfolio includes cable assemblies, connectors, adapters, computer networking components, and custom products, as well as their Hyperlink line of wireless products which include Antennas, RF Amplifiers, Coaxial lightning and surge protectors, and NEMA rated enclosures. L-com’s HyperLink wireless products are designed for WiFi, WiMAX, SCADA, 802.11a/b/g/n, RFID and Bluetooth applications. Trusted for over 25 years, L-com, which is headquartered in North Andover, MA, is ISO 9001: 2008 certified and many of its products are UL® recognized.